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Retail

Sustainability Insights from Plastic Usage in Fresh Produce

January 28, 2025

Plastic waste continues to be a major concern for retailers, regulators, and consumers - but measuring progress is difficult. Traditional audits are time-consuming, limited in scope, and miss the nuances of real-world behaviour.

Tiliter’s Vision AI Agents automatically analyse checkout footage to classify the type of bags used for fresh produce:

  • Single-use plastic bags
  • Reusable mesh or cloth bags
  • Paper bags
  • No bag at all

By processing hundreds or thousands of transactions per day, our solution uncovers high-resolution trends in bag usage across time, store format, product category, and even pricing campaigns.

Whether you’re trialling a plastic bag levy, reporting on sustainability KPIs, or planning store-wide education campaigns, Vision AI delivers the data you need - without manual labour or survey bias.

Retailers can use these insights to:

  • Benchmark plastic reduction across regions
  • Track adoption of alternative bags over time
  • Understand where behaviour changes are (or aren't) happening
  • Inform future packaging policies or incentives

Already in use across the world, Tiliter’s Vision AI Agents provide teams with a powerful lens into previously invisible sustainability metrics - all using existing camera infrastructure.